The kids are my greatest critics – they’re as sharp as knives, with imaginations bigger than anything else in the world. If I get their seal of approval, then that’s very high praise indeed …

This is what the grown-ups say …

  • "“Your letters really make Christmas so special for the kids. I couldn’t bear to think they wouldn’t get them again this year. The oldest one (now 11) was starting to not believe in Father Christmas and the elves until your letters started coming. A big thank you for making Christmas so magical for the kids in my family.” "

    – Dean Richardson (Sep 2019)

  • "The letters are wonderful and they prompt fun, creative discussions with our kids, which is the best part. A really lovely way to connect and wonder together about the North Pole and its residents. Get them for your wee ones! "

    – Rob Delaney (Dad of Four, Comedian, Actor)

  • "I so look forward to these amazing letters, this is our 4th year to get them and I love that extra bit of magic it adds each morning on the run up to the big day. "

    – Claire, (August 2019)

  • "This is the third year my daughter has been getting letters from the Elves and she loves them! She tells all her friends at school and takes them in for show and tell on the days they arrive. "

    – April (July, 2019)

  • "We had Elfie’s Christmas Letters for the first time last year. It was a completely brilliant, magical Christmas experience my children will never ever forget. We’ll definitely do it again this year. Can’t wait to see this year’s letters! "

    – Tom (June, 2019)

  • "We truly had such a magical year last year with the letters arriving. Thank you again, it was totally amazing and magical. "

    – Adele (May, 2019)

  • "This is fantastic both the children and teachers in Foundation Stage loved receiving letters from Elfie and his friends. The letters inspired our children to create reindeers from sticks, make stars which we used for a maths hunt and make snowmen using pretend snow (just remember to use white shaving foam). The tasks set by Elfie sparked so much excitement and even inspired our children to write. We will most definitely be doing this again this year. Thank you. "

    – Natalie, (May 2019)

  • "I just wanted to say how thrilled my son son was to get his birthday letter from Elfie. He said it was one of his birthday highlights. The letter itself was funny and he got totally caught up in the description of musical paarps. He did think Elfie was robbed of the win though! Thank you for making his wee eyes light up and keeping the magic going through the year! "

    – June, (May 2019)

  • "What can I say? I’m blown away with your prompt delivery of my granddaughters birthday letter, especially as I’d forgotten and sent the order in so late. My grandchildren adore their birthday letters and the advent Christmas ones so much. Thank you all so much for keeping the magic alive. Jan Harvey, a truly grateful Nanna. X "

    – Jan, (May 2019)

  • "Hi there. Just a wee message before a late bedtime for my daughter. She loved her birthday letter from Elfie, we popped it where Elfies letters start appearing from. It was after the initial present opening and when she was getting into school uniform (we have a couple of days half term up in Scotland and last week) that she noticed it. Big beaming smile of instant recognition and she adored the tales of Marty’s parps. One happy 7 year old – Santa and Rudolph know its her birthday, result! Plus tooth fairy letter no.4 used last week, it was shown to so many people last Friday – lots of grandma’s (we were up at my folks) who were just enchanted by a child getting a letter rather than cold hard currency! Big huge thank yous once again x "

    – Cherry (Feb, 2019)

  • "We bought the advent package for my 8 year old Daughter this year, she had great fun everyday looking to see where all the letters had been left by the elves. These are great fun for all the family to sit & read the letters together & even the teenage children showed an interest. I would 100% recommend these to anyone & I can’t wait to see this year’s letters. "

    – Debbie (Jan, 2019)

  • "We went to Lapland and it was just spectacular. I took the letters with me and got elves we met to say things in them and they knew Elfie but she (not sure if Elfie is a boy to you, but a she to us) was very busy ‘somewhere else’. Xxxxx "

    – Vicky (Jan, 2019)

  • "It was our first year with the letters and my boys loved them! Thank you for keeping the magic alive for our boys! "

    – Dani (Jan, 2019)

  • "Once again thanks for the fab ideas over Christmas – they really helped. And the children loved the letters! "

    – Zoe (Jan, 2019)

  • "These letters are simply wonderful. I recommend them to anyone and everyone I know x There is only one reason why I would not buy them this year (I may cry) as my son (8) figured out that he is not real? It was a very close call last year! I almost had a situation on Christmas Eve night at 3am when he was crying because he did not have a stocking in his room – the reason why there was no stocking is because ‘Father Christmas’ could not get in said room because said child would not go to sleep! Luckily I left it outside his door and he found it when he was on his way to wake me up with the ‘bad news’ – the most stressful night I have had for many many years! Honestly thought I would be explaining on Christmas morning – not what you or any kid needs. My next test will be in April when Elfie will write to him on his birthday (yet more fabulous letters from you). I certainly hope that my son still believes this year, not just for the magic of kids at Christmas, but so that I can still get the letters and have our Elfie deliver them everyday (we changed the rules for elf on the shelf and use him instead to deliver the letters along with a crazy antic and an advent treat) Thanks so much for a truly wonderful addition to our family Christmas tradition. Fingers crossed that we can continue x "

    – Lindsey (Jan, 2019)

  • "Amazing letters we love them. Even my 13 year old looks forward to reading them every day. "

    – Nicky (Jan, 2019)

  • "I decided to buy these letters as my son is Autistic and can often be quite matter of fact about things. My daughter is not and believes in all the magical! So I thought your letter bundle would inject a little bit of magic for both and they didn’t disappoint. Everyday they both enjoyed looking for the letters. My son was always interested in the story/ narrative of the letters and my daughter loved the pictures and hearing from the different elves, she always wrote back. We’ve done our equivalent of elf on the shelf (dasher the reindeer) for a few years now so this was a really welcome and well loved addition. Thank you xx "

    – Iona (Jan, 2019)

  • "On November 30th we went to Lapland uk but before we left I went into my daughter bedroom & left the certificate & map on her bed….we had a fantastic time at Lapland uk She was chatting to the elves & had a long chat with Santa. When we arrived home I had totally forgotten what I had left on her bed so when she came down the stairs with the biggest smile waving her certificate asking what it was I told her that she must have been so good & polite that the elves had chosen her then & wanted her to know straight away: that evening before she went to bed we placed the elves door next to the fire place & in the morning there she found her 1st letter….she was beaming. Then every morning leading up to Christmas was a day of pure magic for her. So thank u so much for helping keep the magic alive in our house….can’t wait until December xx "

    – Michele (Jan, 2019)

  • "Letters are going down an absolute treat!!! I can’t recommend your Elf letters enough. Amber & I got so much pleasure from them every Day. Honestly the letters brought so much joy … even I looked forward to reading them every morning. You’re never too old to believe!! Xx "

    – Adele (Jan, 2019)

  • "I *didn’t* buy them this year for my 9yr old son and deeply regret it. I’ll be buying them for next Christmas even though he’ll be 10! "

    – Kath (Jan, 2019)

  • "Got them first year and thought that would do, but they were talking about them in November so went for the full advent again. They were even more Excited by them this year and really got into the story. My eldest was most concerned about the Christmas Day smells! (They are 5&7) I shall definitely be getting them each year. I also agree they are happy to hear from all of the elves but Elfie definitely holds a special place in their hearts! #keepingthemagicalive "

    – Xena (Jan, 2019)